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Mobile App Vs. Mobile Websites Statistics


Mobile App Vs. Mobile Websites Although both are used on the same media (smartphones and tablets), mobile applications (apps) and mobile websites (also called Web Apps) are very different. A mobile app is a program downloaded and installed onto a user’s mobile device, whereas a mobile website is simply a website adapted to tablet and smartphone formats.

A Different Means Of Access Mobile Websites

A mobile website is read through an internet browser by typing in the website’s URL in the navigation bar. However, an internet connection is required to gain access. A mobile application requirement takes either from an online store such as the app store or google play. The application is on the Smartphone or the tablet, and in most cases, it does not require an internet connection to work.

A Different Purpose Mobile App

A mobile application remains on the user’s Smartphone and is ideal for frequent and repeated use. It, therefore, answers a specific need while increasing customer loyalty. However, a mobile website is designed for mobile communication to inform (large audience, large time window) or for specific events and promotion (targeted audience, limited time window).

Different Updating Setups Mobile App Vs. Mobile Websites

A mobile website update takes place without the user realizing it. It is an automatized, online process. However, for mobile apps, users must download and authorize each update. Increasing frustration for users and reducing flexibility for companies.

What Is A Mobile App.

The App is an application that we download to our mobile devices. Unlike the previous option, installing it on our Smartphone is necessary, consuming storage space. To distribute a Mobile App, we will depend on the distribution channels (such as the App Store) and adjust their conditions.

Mobile App Vs. Mobile Websites

To answer this question, we must know what our end customer will use it for to choose the option that best suits their needs. To solve this eternal question, we will see the advantages of each alternative over the other. As a general rule, we will opt for the mobile website to offer a satisfactory user experience to users who browse from their devices, opting for the applications for those situations in which the needs of our clients are better cover with this option.

The Mobile Web Version Does Not Need To Download.

Anyone (and from anywhere in the world) can access our adapted website simply by accessing it from a browser or searching for us in search engines. Multiplies the scope compare to the following alternative since we can work on SEO positioning for mobile phones and get position in the first positions of search results.

The mobile App does need to download, adding a new limitation, the dependence on the distributor (App Store, Google Merchant, etc.), which will charge us for using its platform. However, it will provide us with advantages such as access to a series of resources.

Mobile Websites Are Compatible With Any Device,

While Apps require a specific application for each device, it triggers the cost. Limiting access to this technology in a certain sense: not all companies that want it will be able to have their application. In addition, we must not only take into account the cost of development.  The costs of maintenance and updating are also much higher in this alternative.

Web pages adapter to Smartphones can be update immediately, which gives them great flexibility. The Apps depend on the user downloading the update. However, an already downloaded application has much higher accessibility than a mobile website. Therefore, for those pages that users access frequently (Facebook, Twitter, etc.), it can be exciting to opt for the application to offer a better user experience.

The Mobile Websites Also Has A Higher Capacity And Performance.

The mobile website will always be more limited by the loading speed. So we may be more interest in developing an App for portals requiring specific power.

Frequency Of Use

A significant advantage of Mobile Apps. Is the ease of access to the application through direct ace your device’s desktop device or a search in a Store. This facility is an advantage when we expect users to. Access the application regularly since it can become inconvenient if your application is for single use.

You are more likely to download an app if you plan to use it frequently as a user. If the App is for single-use, such as asking for a quote. You may not want to download it simply because you don’t give permissions to the application on your mobile. Or even because you don’t wait for the installation.

Phone Hardware

If it is contemplate to use the camera or the mobile microphone among the functionalities of your project. Perhaps it is better to think of an App. In addition, at the performance level, an App can likely do a better job. Regardless of the technical complexity of implementing them, users are more accustoms to using this type of functionalities through an App.

Programming Languages For Applications

When installed on devices with different operating systems, the Apps have restrictions regarding the programming languages they can use. Broadly speaking,

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